P. Diddy has done it again . The hip-hop mogul has added Revolt TV, his own cable music channel, to his business ventures. The channel aims to target a new generation of viewers - those who love music and social media– 18 to 34 years old members of the millennial generation. This age range is seen as consumer of music on a non-traditional way. This is one challenge for P. Diddy. But the real challenge is that viewers can only see Revolt TV if they are a Comcast cable or Time Warner cable subscriber.
Here's a video of Revolt TV's launch: https://www.youtube.com/watch?v=7RrjFBZ1Lhw